WELCOME TO THE SETHI COUTURE COLLECTION
The Sethi Couture collection is inspired by the intricate beauty of all types of architecture but especially one of Pratima and Prerna’s heritage. It was the many trips the sisters took to visit their grandmothers in Rajasthan and Central India that influenced their most recent designs.
HERO BANDS BY SETHI COUTURE
JEWELRY BY SETHI COUTURE
PRATIMA AND PRERNA SETHI
Designing sisters Pratima and Prerna Sethi were raised by parents who
are purveyors of rare and unusual diamonds.

“A juxtaposition of contemporary and classic, Sethi Couture embodies an aesthetic of simplicity and celebration. Everyday jewelry that is meant to be collected and enjoyed, not tucked away in a box.”
CURRENT PROMOTIONS
It’s JudeFrances Month!
Receive special courtesy pricing on all JudeFrances in-stock jewelry and special orders through February 28, 2025. Can not be combined with any other discounts or offers.
Be sure to join us for our JudeFrances Trunk Show on Thursday, February 13, 10 AM – 5 PM. Enjoy a complimentary gift with your JudeFrances purchase. Enter our drawing to win a pair of JudeFrances earrings by completing a Wish Card.
JOIN US AT OUR NEXT EVENT
Shop Roberto Coin's newest collections for spring during the RBC Heritage of Golf. Visit our Roberto Coin / Forsythe Jewelers tent during the tournament, Thursday - Sunday, April 17 - 20. We're located at the 1 & 9 Village near the clubhouse. Explore the newly coined fall collections from Roberto Coin Thursday - Saturday, October 17-19, 10 am - 5 pm. Enjoy a complimentary gift with your Roberto Coin purchase.
HOURS
Monday – Saturday | 10 am – 5 pm
Sunday | Closed